Postmodern
Approach to Organizing Information: IMDb.com Database
Sergio
Stone
Library and information science literature has recently broached the idea of a postmodern approach to the profession. Although a unified theory has not developed, some common themes have arisen. A review of the recent literature presents the salient theoretical concepts of postmodernism in information environments. Next I examine how the Internet Movie Database (http://us.imdb.com) embodies many postmodern attributes and attitudes towards the organization of information.
Second, a postmodern approach posits a
fusion of library and user. This is a
patron
centric
model of librarianship in which the user, or community of users becomes the
library.
Barriers between user and library disappear.
A common metaphor is that of Prometheus (Young, 1996). Postmodern Prometheuses not only climb Mount
Olympus to steal the fire of the library gods, but become the fire themselves
and share this fire with others (Radford, 1998).
Third, a library is not only a physical
location that stores books, but a connection among texts that creates the
context for transforming information into knowledge. The library/librarian assists in enhancing the information flow
and in turn is enhanced by the information flow (Zwadlo, 1997, p.115). The information flow is heterogeneous and in
constant flux. No single list of
predetermined subject headings of a classification scheme can adequately
describe the information flow. The
information object’s location on the shelf or the server is inconsequential
compared to its location in the community of ideas.
Computer technology plays a central role
in allowing users access to the contextual information flow. For a postmodernist, technology does not
dehumanize librarianship. A contextual,
patron based model means that libraries focus on user behavior instead of
objects. Librarians should concentrate
their efforts on understanding how users will access information and
incorporate it in their thinking (Young, 1996).
Postmodernism’s ideological challenge to
traditional library classification theory has not lead to a rejection of
orthodox classification systems, such as Library of Congress or Dewey Decimal
Classification. However, most writers
agree that librarianship in the future will combine aspects of positivism and
postmodernism.
The Internet Movie Database (IMDb)
embodies many of the characteristics of a postmodern organization of
information without eschewing all
traditional classificatory techniques.
Recently acquired by Amazon.com, IMDb started as a volunteer database of
motion picture and television program data.
IMDb not only permits, but also encourages, users to download the
database’s files to create their own version of the database, for noncommercial
purposes only. http://us.imdb.com/interfaces
This a perfect example of placing
an object into the information flow.
Individual users are not limited to the presentation offered by the
“official” database, but may tailor the information to meet their needs. In the future, increased bandwidth and
advances in computer ontologies will only increase the number of users able to
transfer the files to their computers.
IMDb also provides instructions on how to incorporate its search box in
a user’s web page. This allows many
more potential users to access the site without knowing the precise URL or even
the name of the database.
Message boards on the site enhance the
sharing of information and permit users to collaborate when forming
searches. Most message threads
concentrate on a single film or actor, but users have expanded the threads to
cover genealogical questions and international political relations. The messages create new and unexpected
contexts for data about filmed entertainment.
The database receives voluminous
contributions from users every week.
Instructions on the site itself allow users to add information via file
transfer protocol or email. IMDb staff
members verify accuracy and provide authority control for personal names and
titles, but users decide what new categories of information they wish to add to
the database. User input is essential
to the viability and growth of the database.
In true postmodern sense, users are taking from and contributing to the
information flow.
IMDb’s approach to searching also
reflects postmodern ideas. Access
points are not static and constantly adapt to user needs. The focus is on user postcoordination of search
terms rather than precoordination by catalogers. Through plot summaries, users contribute to the subject keywords
that describe the “aboutness” of a particular item. No arbitrary limit has been placed on the number of subject
headings that a listing may have.
However,
the lack of rigorous cataloging presents problems as well. Only about 25% of the titles have keyword
descriptions, which limits the ability to search. http://us.imdb.com/database_statistics The lack of a controlled vocabulary in assigning
subject headings also fails to address the problem of homonyms. For example, a search for the term
“dogfight” will retrieve films about aviation battles and dogs fighting in the
streets. The user must sift through the
results created by the systems inherent lack of precision. Another negative aspect of this ad hoc
approach to information organization is that there is no guarantee that the
information will remain accessible.
IMDb’s own copyright and licensing page explicitly states that they may
“remove or delete information at any time” http://us.imdb.com/Copyright. Placing data
in the common information flow does not ensure its preservation or long-term
accessibility.
Postmodernism favors a user centric
definition of librarianship in which distinctions among technologies,
information, users and libraries are blurred.
All contribute and are transformed by the process of interpreting
information. Easily accessible and
interactive databases on computer networks, such as the Internet Movie
Database, illustrate postmodern influences in information systems. Postmodernism has not replaced the positivistic
paradigm of library science methodology, but all organizers of data must
grapple with postmodern ideas as they create information systems in the digital
interconnected age.
Borgman, C.L. (1986). Why are online catalogs hard to use? Lessons
learned from information retrieval studies.
Journal of the American Society for Information Science, 37(6),
387-400.
Borgman, C.L. (1996). Why are online catalogs still hard to
use? Journal of the American
Society for Information Science, 47(7), 493-503.
Budd, J.M., & Raber, D. (1998). The cultural state of the fin de milleanaire library. Library Quarterly, 68(1), 55-79.
Bush, V. (1945). As we may think. The Atlantic Monthly, 176(1), 101-108.
Miksa, F.L. (1998) The ddc, the
universe of knowledge and the post-modern library. Albany, NY: Forest
Press.
Radford, G.P. (1998) Flaubert, Foucault and the bibliotheque fantastique: toward a postmodern epistemology for library science. Library Trends, 46(4), 616-634.
Taylor, A.G. (1999) The organization
of information. Englewood, CO. Libraries Unlimited, Inc.
Young, P.R. (1996). Librarianship: a changing profession. Daedalus, 125(4), 103-125.
Zwadlo, J. (1997). We don’t need a philosophy of library and
information science – we’re confused enough already. Library Quarterly, 67(2), 103-121.