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Mary Reed in Winter

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Signature Hierarchy

The University of Denver mark was designed for maximum flexibility--it allows the University's many divisions and departments to align with the University's brand. When aligning a division or department with the University of Denver mark, the name of the entity appears below the primary mark in PMS 484 red, Minion regular. An office or division of that entity appears in PMS 484 red Minion italic. The red type allows each entity to distinguish itself while maintaining the integrity of the University of Denver mark.

 

DU Signature Hierarchy