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Publishing Institute

Course Content

Lectures/ Teaching Sessions

Supporting the hands-on workshops are lecture and teaching sessions that give students exposure to diverse types of publishing. Leading executives, acknowledged as industry experts, explore a broad range of publishing issues. Here are the topics and faculty for 2013:

  • Overview of Publishing (keynote address): Peter L.W. Osnos, Founder and Editor-at-Large, PublicAffairs

  • The Role of the Editor/Acquisition of the Manuscript/Making the Publishing Decision: Andrea Schulz, Vice President, Editor-in-Chief, Houghton Mifflin Harcourt; Publishing Institute graduate

  • The Role of the Literary Agent: Sandra Bond, Owner, Bond Literary Agency, discusses how agents work with authors to represent their books to editors

  • How the Novel Is Born: A discussion between Stephen White, Author of Line of Fire, Dutton, 2012 and Karl Weber, President, Karl Weber Literary, former Editor and Publisher with McGraw-Hill, John Wiley & Sons, Times Business/Random House, Inc

  • An Author's Perspective: Peter Heller on his books, from non-fiction to fiction
  • The Economics of Publishing: Robert Follett, President, Alpine Guild Inc., formerly Chairman and President, Follett Book Company

  • University Press/Scholarly Publishing, a Micro-workshop: Peter Dougherty, Director, Princeton University Press

  • College Textbooks/Role of the College Sales Representative: Roth Wilkofsky, Senior Publisher, Pearson Higher Education; Reid Hester, Senior Editor, Psychology, SAGE Publishing and former Executive Editor, Political Science, Pearson Higher Education, 1995 graduate of the Publishing Institute

  • Copyediting and Proofreading: Alice Levine, Freelance Editor, formerly Copy Chief, Westview Press

  • Book Packaging, a Micro-workshop: Jim Becker, President, becker&mayer!

  • Multi-Media Publishing: Jamie Bogner, Vice President and Group Publisher, Interweave + Martha Pullen/ F+W Media

  • Book Design: Rebecca Finkel, Graphic Designer, F + P Graphic Design

  • Production: Stacy Schuck, Production Manager, The Perseus Books Group

  • Reference/Information Publishing in Digital Age: Larry Baker, Senior Content Project Editor, Gale/ Cengage Learning; Publishing Institute graduate

  • E-books from a Library Perspective: Chris Brown, Reference Librarian and Coordinator for Government Documents, University of Denver

  • Children's Book Publishing, a Micro-workshop: Virginia Duncan, Vice President, Publisher, Greenwillow Books, an imprint of HarperCollins, with commentary from the bookseller's point of view from Judy Bulow, Children's Books Buyer, Tattered Cover Book Store

  • International Publishing and Subsidiary Rights: Kristin Kliemann, Vice President, Subsidiary Rights, John Wiley and Sons, Inc
  • Metadata: Bill Newlin, Publisher, Avalon Travel and Vice President, The Perseus Books Group
  • Digital Publishing: Todd Stocke, Vice President, Editorial Director of Sourcebooks
  • Digital Publishing: Mary Cummings, Editorial Director, Diversion Books
  • Social Media Strategies: Erica Barmash, Associate Director of Digital and Trade Marketing, Bloomsbury Children's and Walker Books for Young Readers
  • Publicity: Scott Manning, President, Scott Manning and Associates

  • Press Releases: Karen Hemmes, Press Release Publicist, Publicity Connections

  • Scholarly Journals: John Tagler, Vice President and Executive Director, American Association of Publishers’ Professional and Scholarly Publishing Division

  • Legal Aspects of Publishing: Jon Tandler, Attorney, Ryley Carlock & Applewhite

  • Wholesalers: Kent Freeman, Chief Technology Officer, Ingram Digital Book Group and President, VitalSource Technologies, Inc

  • A Day with the Independent Publisher. A panel of experts from several houses across the country. The 2013 panelists: Chip Fleischer, Steerforth Books, Hanover, NH; David Godine, David R. Godine, Publisher, Boston, MA; Gary Groth, Fantagraphics Books, Seattle, WA; Jack Jensen, Chronicle Books, San Francisco, CA; Carolyn Sakowski, John F. Blair, Publisher, Winston-Salem, NC; and Marina Tristan, Arte Publico Press, Houston, TX

  • The Role of the Sales Representative and Bookstore Buyer: Cathy Langer, Lead Buyer, Tattered Cover Book Store and Deirdre Dolan, Vice President, Sales Manager, W.W. Norton & Company

  • The Bookstore and Censorship: Joyce Meskis, Director, Publishing Institute, and owner of Tattered Cover Book Store

  • Religious Publishing: Joel Fotinos, Vice President, Publisher, Jeremy P. Tarcher, an imprint of Penguin Group USA

  • How to Get a Job -- a Discussion on Resumes, Interviews, and Making the Connections: Susan Gordon, President, Lynne Palmer Executive Recruitment Agency and Robert Defendorf, Director, Human Resources, Scholastic, Inc

  • Roundtable of Publishing Institute Graduates. How they got their first jobs, what they are doing now

  • A morning with JP Leventhal, Publisher, Black Dog & Leventhal followed by awarding of certificates and a graduation brunch