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SPECIAL COMMUNITY PROGRAMS

Degree Programs

Small Business Start Up and Management

MGMT 3700 - 4 credits

 

Dates: December 9-13, 2013
Days: Monday-Friday
Location: On Campus
Instructors: Zaid Safiulla
Registration Deadline: November 15, 2013

 

Description:

This course is designed to make the student competitively superior in starting, running and managing a
successful small business. The following topics will be included:

· Identify the ingredients of a successful entrepreneur
· Develop a comprehensive feasibility study and a business plan for a new company
· Learn how to craft competitive strategies to succeed as a new business domestically and internationally
· Understand the environment you are in and the resources available in order to compete successfully.
· Learn what NOT to do.

Once a new business is launched, there are several key skills that must also be learned in order for the business
to be successful in the long-term. Planning is the first step. It's here that the vision mission and goals are
established. This step lays out the plan of action and provides direction. It also helps to minimize redundancies
and waste. Organization entails the selection of a good team and understanding how all available resources
(human, financial, other) should be used effectively. Learning solid leadership skills is a key ingredient in the
success of a small business. A good leader challenges the process, inspires a shared vision among the team,
enables them to act by providing the necessary tools, motivates them, and encourages them. Excellent
leadership skills further include good communication, knowledge of the processes, good decision making,
delegation, acting as a change agent, being innovative and operating in a legal, ethical and moral manner, while
constantly striving for continuous improvement. Lastly, a successful entrepreneur must know how to control
the operations of the organization, since this provides insight into how well the company is doing. Control
includes assessment of all personnel, processes and products by constant evaluation using a variety of
assessment tools to ensure that the organization is running in the most efficient and effective manner. Control
also includes providing feedback, rewarding employees for a good job while re-evaluating and correcting
issues/situations that may not be going as planned.

Contact: Zaid Safiulla at zaid.safiulla@du.edu

REGISTER ONLINE VIA WEBCENTRAL.