Business Building Blocks Series: The Art and Science of Fundraising for Business and Nonprofit Professionals

December 4 - December 5

6:00pm - 8:00pm

What:
The Art and Science of Fundraising for Business and Nonprofit Professionals

When:
Monday, December 4, 2017 and Tuesday, December 5, 2017

Time:
6:00 p.m. - 8:00 p.m.
This course offers 4 contact hours

Where:
University of Denver Campus
Exact location TBD

Cost:
$99 Professionals
$89 DU affiliates (Faculty, Staff and Alumni)

Register here

If you think of fundraising and cringe, you’re not alone. Many people get anxious about asking other people, foundations or companies for money. But what if you looked at your fundraising role differently? And what if you understood your potential donor’s hopes and dreams better? Then the entire process may be elevated, helping both sides to feel good about what they’ve done.

COURSE DESCRIPTION

If you think of fundraising and cringe, you’re not alone. Many people get anxious about asking other people, foundations or companies for money. But what if you looked at your fundraising role differently? And what if you understood your potential donor’s hopes and dreams better? Then the entire process may be elevated, helping both sides to feel good about what they’ve done.

Join Deborah Armstrong, DU’s Associate Vice Chancellor of Development, over two course sessions as she shares both the art and the science of fundraising, helping you to tap into a deeper, more meaningful process that will enable you to make the big ask. In the first session, Armstrong discusses the art of fundraising, starting with a history of philanthropy in this country. When you understand the motivations of people (or companies) who have given away their money, you better appreciate your role as a fundraiser. This isn’t about arm-twisting; it’s about helping someone to achieve a goal. Next, examine your own motivations in asking for money. What is driving you? When you understand your goals (and fears), you can make a better case for your cause. In the second session, Armstrong shares the science behind the art. An effective fundraising plan includes four steps: identification (find the donor who may be motivated to support your cause), cultivation (introduce the donor to your cause and help him or her to understand the impact they could make), ask for the gift, and close the gift. Learn how to achieve each of these steps in ways that make you feel good about the process.

Whether you work for a nonprofit, serve on a board, or are seeking funds for a startup, this course will help you to appreciate your role as a fundraiser as you achieve your goals.

LEARNING OBJECTIVES

Participants in this workshop will:

* Analyze their own philanthropic motivations

* Learn what makes other people feel good about giving away their money

* Discover the four steps to fundraising success

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What:
The Art and Science of Fundraising for Business and Nonprofit Professionals

When:
Monday, December 4, 2017 and Tuesday, December 5, 2017

Time:
6:00 p.m. - 8:00 p.m.
This course offers 4 contact hours

Where:
University of Denver Campus
Exact location TBD

Cost:
$99 Professionals
$89 DU affiliates (Faculty, Staff and Alumni)

Register here

If you think of fundraising and cringe, you’re not alone. Many people get anxious about asking other people, foundations or companies for money. But what if you looked at your fundraising role differently? And what if you understood your potential donor’s hopes and dreams better? Then the entire process may be elevated, helping both sides to feel good about what they’ve done.

COURSE DESCRIPTION

If you think of fundraising and cringe, you’re not alone. Many people get anxious about asking other people, foundations or companies for money. But what if you looked at your fundraising role differently? And what if you understood your potential donor’s hopes and dreams better? Then the entire process may be elevated, helping both sides to feel good about what they’ve done.

Join Deborah Armstrong, DU’s Associate Vice Chancellor of Development, over two course sessions as she shares both the art and the science of fundraising, helping you to tap into a deeper, more meaningful process that will enable you to make the big ask. In the first session, Armstrong discusses the art of fundraising, starting with a history of philanthropy in this country. When you understand the motivations of people (or companies) who have given away their money, you better appreciate your role as a fundraiser. This isn’t about arm-twisting; it’s about helping someone to achieve a goal. Next, examine your own motivations in asking for money. What is driving you? When you understand your goals (and fears), you can make a better case for your cause. In the second session, Armstrong shares the science behind the art. An effective fundraising plan includes four steps: identification (find the donor who may be motivated to support your cause), cultivation (introduce the donor to your cause and help him or her to understand the impact they could make), ask for the gift, and close the gift. Learn how to achieve each of these steps in ways that make you feel good about the process.

Whether you work for a nonprofit, serve on a board, or are seeking funds for a startup, this course will help you to appreciate your role as a fundraiser as you achieve your goals.

LEARNING OBJECTIVES

Participants in this workshop will:

* Analyze their own philanthropic motivations

* Learn what makes other people feel good about giving away their money

* Discover the four steps to fundraising success

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