What We Do

Advance DU’s Image & Reputation

The Division of Marketing & Communications partners with DU’s schools, units and groups to raise awareness, engage audiences and share the University’s stories across earned, owned, paid and shared media. We leverage strategy, data and insight to transform ideas into meaningful and measurable marketing and communications solutions. 

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Brand management

Cultivate reliability + delight

We maintain and grow the University’s brand and identity ecosystem, providing guidance and resources for each and every member of the DU community to “live the brand” and improve their customer experiences in harmony and coherence. 

Expertise: 

  • Naming & positioning 
  • Personality & voice 
  • Identity systems & assets 
  • Brand tools & resources 
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Marketing strategy & insight

Transform good ideas into memorable & engaging experiences

We deliver integrated, results-driven solutions that highlight accomplishments, engage audiences and enhance the University’s reputation. 

Expertise: 

  • Strategy & planning 
  • User experience 
  • Campaign management 
  • Data & analytics 
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Media relations & internal communications

Celebrate our University’s accomplishments, at home and around the world

Our team of journalists, writers and communicators strives to ensure our University’s successes—and experts—are visible on a global stage. 

Expertise: 

  • Story development & pitching 
  • Media training 
  • Podcasting 
  • Public Relations 


Check out our work:

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Creative

Visual storytelling. Emotional impact.

Our team of designers, photographers and videographers puts a face—and voice—to University marketing efforts that support our strategic vision and priorities. 

Expertise: 

  • Visual style & imagery 
  • Design & art direction 
  • Video & multimedia production 
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Digital

Leverage technology with user experience

Expertise: 

  • Web development & support 
  • User experience & analytics 
  • Digital asset management 
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Social media

A strategy-first approach toward social engagement

Much more than likes, shares and comments, our social media experts extend the reach of our University’s brand and message, and foster meaningful relationships and exchanges with our audiences. 

Expertise: 

  • User engagement 
  • Social strategy 
  • Message optimization


Visit our main DU social channels:

Request Social Media Support

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Strategic Publications

Storytelling and collateral with impact.

We manage and produce high-level marketing & communications materials, including University of Denver Magazine and the Chancellor’s Report.

Expertise: 

  • Editing and design 
  • Print production 
  • Writing style 

Visit the DU Magazine