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The University commissioned a reputation strategy project to truly understand and define DU’s personality and grand narrative. Being able to gain a specific understanding of our institutional identity will enable us to communicate accurately and consistently.
As early as last month with the Sturm College of Law, new and returning students have arrived on campus and DU is already considering how to adjust its fall recruitment strategy for next year’s class. Virtual visits will replace most on-campus activities and travel plans in the midst of the ongoing concern and uncertainty brought on by Covid-19.